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Mark Adams

Mark Adams

Mark is the CCO of Cloudmore, and has over 10 years experience in driving SaaS-based businesses.

Recent Posts by Mark Adams:

by Mark Adams, on 19-Mar-2019 09:51:37

Ever-tighter reseller margins and the shift toward subscriptions as the main business model for selling hardware and software is putting additional pressure on IT providers to invest in diversifying their range of …

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Topics:self-serviceService catalogueMarketplace Services

by Mark Adams, on 05-Feb-2019 16:39:37

Between January 2012 and June 2018 subscription industry revenues grew five times faster than S&P 500 company and US retail sales revenues combined. While subscriptions were once the preserve of monthly …

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Topics:cloud ITBilling & Pricing

by Mark Adams, on 30-Jan-2019 17:10:06

Topics:cloud ITCloud BrokerageMarketing

by Mark Adams, on 25-Jan-2019 11:56:04

Customers and subscribers stop buying from businesses because they are usually unhappy with the product or service on offer. The rate at which they leave is called customer churn. A …

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Topics:Business processing

by Mark Adams, on 25-Jan-2019 11:13:05

Topics:cloud management platformBusiness processingCustomer Self Service

by Mark Adams, on 05-Dec-2018 15:42:57

By 2020, a staggering 83% of enterprise workloads will have moved to the Cloud. This presents a sea of opportunity for SAAS providers. With so many potential customers out there, it …

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Topics:moving to the cloudcloud management platformScalabilityCloud BillingBilling & Pricing

by Mark Adams, on 29-Nov-2018 13:10:07

Today customers live in a society where convenience, speed and efficiency reign supreme. In just two decades, big-name internet companies such as Alibaba, Amazon, Facebook and Netflix have transformed how …

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Topics:Customer Self Service

by Mark Adams, on 01-Jun-2018 11:28:32

Ten good reasons you might want to keep your CSP Direct Status. If you are a Microsoft direct CSP partner and have been investing in building your practice, you might …

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Topics:CSP

by Mark Adams, on 06-Apr-2018 12:18:23

Platform update, 2.35, saw the introduction of some important and useful functionality that could make a real difference to your subscription business. Cloudmore is for businesses like yours, to help …

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Topics:cloud automation

by Mark Adams, on 19-Jul-2017 18:12:47

Search for "Azure growth" and you will find that Microsoft Azure is starting to become a significant force in the cloud computing. Amazon Web Services took the first mover advantage …

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Topics:CSP

by Mark Adams, on 19-Jun-2017 13:14:38

1. Improve customer satisfaction. Users who can solve issues and complete tasks at anytime from anywhere will be happier than those who have to wait for a response. 2. Lower …

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Topics:self-service

by Mark Adams, on 07-Jun-2017 12:41:36

If you are already a Microsoft CSP provider, you will know that providing your customers with an understandable breakdown of their usage can be a challenge using Microsoft’s data from the …

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Topics:cloud brokerCloud BillingCSP

by Mark Adams, on 28-Aug-2016 01:00:00

According to Okta Inc, via CHANNELe2a the most popular cloud and SaaS business applications are as follows: 1. Microsoft Office 365 2. Salesforce 3. Box 4. Google Apps 5. Amazon …

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Topics:cloud

by Mark Adams, on 24-Nov-2015 09:44:29

There is no question there is strong momentum for Office 365 right now. Microsoft has done a good job of educating end-customers, they are much more comfortable for Microsoft to deliver critical …

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by Mark Adams, on 07-Oct-2015 10:15:43

As cloud maturity continues to develop, and organisations are adding more and more cloud solutions, new challenges are starting to appear. At the same time, the IT channel is determining …

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Topics:cloud

by Mark Adams, on 28-Sep-2015 23:31:27

Ever since it emerged, the cloud has been rapidly evolving. And if you want to make sure you’re using the cloud effectively and efficiently in your company, it’s important to …

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Topics:cloud

by Mark Adams, on 25-Sep-2015 08:00:00

Some people like surprises. Others don’t. But when it comes to shadow IT, I think it’s safe to say that no one likes the surprise of finding it in their …

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Topics:Shadow IT

by Mark Adams, on 16-Sep-2015 14:00:00

If you use the cloud on a day-to-day basis, you probably realize just how beneficial it can be in today’s work environment. But someone who doesn’t need to regularly use …

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Topics:cloudmoving to the cloudcloud management

by Mark Adams, on 14-Sep-2015 16:00:00

If your company currently uses the cloud (or is about to start) you’ve probably thought about what the cloud costs as a whole. But have you ever wondered what an …

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Topics:cloudmoving to the cloudcloud management

by Mark Adams, on 09-Sep-2015 14:00:00

Don’t you just hate when you’re trying to get a project done at work, but your internet connection won’t cooperate? As it’s going in and out, running slowly, or not …

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Topics:cloudcloud management

by Mark Adams, on 08-Sep-2015 17:10:00

In a previous post, we talked about multi-cloud and the potential problems it can cause—from losing control of your resources, to creating unexpected costs and a lot more work for …

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Topics:cloudcloud managementmulticloud

by Mark Adams, on 27-Aug-2015 14:00:00

“Cloud services can save you money.” That’s a statement virtually everyone agrees with. But when it comes down to ROI, not everyone knows how to break down the costs and …

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Topics:cloud

by Mark Adams, on 26-Aug-2015 17:14:18

A whopping 88% of cloud applications being used in American companies fall into the category of shadow IT. Shocking, isn’t it? With that many unsanctioned apps being used, how can …

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Topics:cloud managementShadow IT

by Mark Adams, on 20-Aug-2015 15:51:00

Did you know that 61% of people use the same password for multiple accounts or applications? Those same people usually like to use really easy-to-remember passwords and write them on …

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Topics:cloudcloud management

by Mark Adams, on 13-Aug-2015 08:00:00

Spend creep. Just the sound of that term seems like something you want to avoid, doesn’t it? Especially if you think about it happening in your company. Unfortunately, cloud services …

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Topics:cloud

by Mark Adams, on 11-Aug-2015 08:00:00

You’re probably familiar with app stores—in fact, there’s a very good chance you’ve downloaded an application from one at some point. But did you know that app stores can actually …

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Topics:cloudcloud managementShadow IT

by Mark Adams, on 04-Aug-2015 14:00:00

In a previous post, I discussed how shadow IT can make your company stronger—it encourages innovation, gives you access to valuable data, and lets you analyze your employees’ personal behavior …

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Topics:Shadow IT

by Mark Adams, on 21-Jul-2015 19:33:46

Are you new to cloud computing? Or maybe looking for some evidence to prove that it’s worth your company’s time? You’ve come to the right place. I’ve put together a …

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Topics:BYODmulticloudShadow IT

by Mark Adams, on 16-Jul-2015 04:02:02

I see a shift happening in IT management... Today, companies are beginning to put a lot of effort and energy into the technical management of clouds. They’re trying to compare solutions, simplify …

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Topics:BYODmulticloudShadow IT

by Mark Adams, on 09-Jul-2015 14:01:51

Everyone uses the cloud these days—it reduces long-term financial commitments, updates software automatically, and provides flexibility. But what happens when businesses run into multi-cloud? Several things... and not all of them …

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Topics:BYODmulticloudShadow IT